Using Pinterest for Business

A newer social media website, Pinterest is a virtual
pinboard useful for visual bookmarking, organisation and content curation. With
shared images gaining on average three times the amount of user engagement as
text only posts, Pinterest should be a key part of your digital marketing
strategy.

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Pros and Cons of Social Networks For B2C

As
much as some businesses are still trying to, the fact is that social media can
no longer be ignored from a B2C perspective.
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The Strengths and Weaknesses of Different Social Media Channels for B2C

In a now digitally vast world, marketers have an over
whelming amount of digital channels to work with to enable them to target and
engage with the right audiences for their products and services.
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