How to market your business on Pinterest

Pinterest promoted pins
Pinterest has marketing potential for businesses who know how to use it.

When it comes to digital marketing through social media platforms, the main ‘new technology’ you’ll likely be focusing on is Facebook and Twitter, with YouTube and LinkedIn possibly thrown into the mix.… Read more -->

How to use Hashtags as part of your marketing strategy


Originally
adopted by Twitter users as a way of categorizing messages, placing the hashtag
symbol before a relevant keyword or phrase turns them into searchable links that
bring together all posts containing the marked word or phrase.

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IFTTT for social media automation


IFTTT, an acronym for If This Then That, is an automation tool that connects two services together so that an action from one service triggers an action on another.

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Using Pinterest for Business

A newer social media website, Pinterest is a virtual
pinboard useful for visual bookmarking, organisation and content curation. With
shared images gaining on average three times the amount of user engagement as
text only posts, Pinterest should be a key part of your digital marketing
strategy.

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Pros and Cons of Social Networks For B2C

As
much as some businesses are still trying to, the fact is that social media can
no longer be ignored from a B2C perspective.… Read more -->

The Strengths and Weaknesses of Different Social Media Channels for B2C

In a now digitally vast world, marketers have an over
whelming amount of digital channels to work with to enable them to target and
engage with the right audiences for their products and services.… Read more -->

How Content Curation Can Help Your Business

content curation marketing businessContent curation is the big marketing
buzzword at the moment, but its meaning and benefits still remain a mystery to
many businesses.… Read more -->