Sources of social and demographic information

The Office for National Statistics (ONS) – Official UK economic and social data http://www.statistics.gov.uk/.

Census Data collected every 10 years on demographic information http://www.statistics.gov.uk/census2001/census2001.asp

Social Trends – Annual publication – British population and changes in society and lifestyle http://www.statistics.gov.uk/downloads/theme_social/Social_Trends39/Social_Trends_39.pdf

Regional Trends – Annual demographic, social and economic data for the UK.… Read more -->

PEST analysis

What’s a PEST analysis?

A PEST analysis is an examination of the Political, Economic, Social and Technological factors that can affect an organisation’s operations – it sits within the macro environment of a business which means that these factors are out of an organisation’s control but they can reveal threats or opportunities facing the organisation.… Read more -->